CÜE “Gummy”
︎ This was a fun and tongue-in-cheek Cannabis product commercial we did at Ntropic for Cüe (powered by IQ) fast acting cannabis shots.
With the help of Dave White, head of CG at Ntropic, and the awesome in-house CG team, we were able to craft a whimsical, funny and relatable story about a washed up edible gummy-bear, remisniscing about the good old times, when he was enough of a ‘product’, but now the fast acting shots by Cüe have replaced him.
Client: Cüe
Agency: Cutwater
CD: Andreas Berner
Head of CG: Dave White
Colorist: Ayumi Ashley
Production: Ntropic
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